How We Work Together

Flexible, Fast, and Data-Driven

At ClickValue, we know that every business is unique, which is why we offer a flexible, agile partnership that adapts to your specific needs. Whether you’re looking for us to manage your entire CRO process or work alongside your existing team, we tailor our approach to get the best results for you. Our method is all about speed and data-driven decisions.

We focus on driving faster iterations and ensuring that every decision is backed by real customer insights. Through continuous collaboration and a shared commitment to experiment-driven growth, we ensure that every change we make leads to tangible results—increasing your conversion rates, revenue, and repeat purchases.

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Our Way of Working: Our 4-Step Approach to Driving Results

We break down the process into four clear, structured steps to ensure that we deliver on our promises—efficiently, effectively, and with measurable impact: Experimentation-driven growth - that's a promise.

1
Determining Your Strategy

We start by defining your goals and building a strategy that’s tailored to your business. Our plan revolves around people, process, and platform—the three cornerstones of any successful CRO program. Whether you’re focusing on local or global objectives, we make sure our approach is aligned with your vision.

2
Conducting In-depth Research

Data is at the heart of everything we do. Through a blend of quantitative research (like heat maps and web analytics) and qualitative insights (from usability studies and surveys), we gather the information needed to pinpoint user behavior, identify pain points, and uncover hidden opportunities. This research ensures our decisions are always based on real user behavior..

3
Creating Tailored Designs

With insights from our research, our UX designers develop solutions that directly solve the issues identified and enhance user experience. Whether it’s a small tweak or a complete redesign, we ensure our designs are aligned with your objectives and optimized for conversion—making sure every interaction on your website counts.

4
Validating and Optimizing Assumptions

No assumption goes untested. Using A/B testing and other validation techniques, we validate each change to ensure it leads to measurable success. With a focus on iteration and continuous improvement, we optimize based on data and feedback, scaling successful solutions for long-term growth. Experimentation-driven growth is at the core of everything we do, ensuring sustainable and impactful results.

What Can You Expect From Us?

Here’s what you’ll get when we work together:

  • Tailored Strategies: We don’t offer one-size-fits-all solutions. You’ll get a customized CRO plan that fits your specific needs and goals.

  • Collaborative Partnership: Whether you need full support or just assistance in specific areas, we’re happy to integrate with your existing team or take the lead in your CRO efforts.

  • Continuous Optimization: We believe in faster, data-driven iterations to ensure quick wins and long-term success. You’ll see real results faster than with traditional approaches.

  • In-Depth Research: Expect a deep dive into your audience’s behaviors, preferences, and pain points, ensuring that every decision we make is grounded in solid data.

  • User-Centric Designs: Whether it’s a tweak or a full redesign, we make sure every change is based on validated insights and drives real business impact.

  • Measurable Results: With our A/B testing and validation methods, you’ll be able to measure growth in revenue, conversion rates, and repeat purchases. We set clear targets and guarantee results.

By partnering with ClickValue, you can count on a proven, flexible approach that drives continuous growth and ensures your website is always optimized for success.

ClickValue's been helping us with our CRO for five years now. Initially helping us with our first-ever experiments and more recently training our own in-house CRO team. We've been growing together.

Bas van de Pol, Adidas’s Global Director for Conversion Optimization

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Curious how we could help? Feel free to get in touch. We'd love to hear what you're up to.